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Floyd County +

Visitors Center

109 East Main St.

Floyd, VA 24091

(540) 745-4407

Running on Floyd time… Floyd is as much a state of mind as it is a destination.

Located atop the Blue Ridge Plateau in southwestern Virginia, Floyd County is a haven of natural beauty renowned for our hospitality and for a vibrant culture of music, arts, local foods, wines and spirits, and outdoor adventure.

Along our 40 miles of the Blue Ridge Parkway, explore the historic Mabry Mill, Rocky Knob, Smartview, and Rock Castle Gorge National Recreation Area.

At BRP Milepost 165, head to the Town of Floyd, a key stop on The Crooked Road, Virginia’s Heritage Music Trail – with our celebrated Friday Night Jamboree when streets overflow with musicians.  Also enjoy live music from Thursday to Sunday as well as many festivals year-round. 

Hike to the panoramic view atop Buffalo Mountain Natural Area Preserve, kayak along the Little River, or enjoy artisan classes at the Jacksonville Center for the Arts.  Let our history take you back to a simpler time of old mills and stone churches.

Shop, dine, wine, explore at sites and shops throughout the county.

You just may need to stay awhile – and a variety of unique lodging awaits you. 

For more information see www.VisitFloydVA.com or call 540-745-4407.

Highlights & Happenings

  • Rocky Knob & Mabry Mill, MP 169, 176.2
  • These Parkway treasures offer many opportunities for visitors including hiking, camping, picnicking, and one of the most-photographed structures along the Blue Ridge Parkway.
  • Humpback Rocks, MP 5.8
  • At the northern end of the Blue Ridge Parkway, Humpback Rocks is perhaps the best representation of the varied combination of natural and cultural resources anywhere along the Parkway corridor. Visitors can tour a collection of nineteenth century far
  • Julian Price Memorial Park, MP 297
  • A majestic 4,200 acres at the foot of Grandfather Mountain, named in honor of Julian Price, comprises this popular park and lies directly adjacent to the Moses H. Cone Memorial Park. Together these parks make up the largest developed area set as
  • Folk Art Center, Milepost 382
  • Open year round, the Folk Art Center on the Blue Ridge Parkway showcases the finest in traditional and contemporary craft of the Southern Appalachians.
  • Blue Ridge Music Center
  • The Blue Ridge Music Center is a state-of-the-art performing arts facility built to preserve and promote the historic music of Virginia and the Blue Ridge. The Blue Ridge region has produced more old-time and bluegrass musicians per capita than any o
  • Waterrock Knob, MP 451.2
  • An ideal spot for watching sunrise and sunsets across the rugged mountains, Waterrock Knob Visitor Center sits at almost 6,000 feet elevation. Exhibits, book sales, and a trail leading to the summit of Waterrock Knob await visitors. The last hik
  • Craggy Gardens, MP 364
  • These high elevation summits are home to spectacular floral displays. June and July are usually prime times to view the pink and purple blooms of rhododendron, but don’t despair if you miss the peak bloom. Violets, blackberry, May-apple, a
  • Parkway Road Conditions
  • An open Parkway is a safe Parkway. Be sure to check road conditions online or by phone before you travel and during your visit.
  • Camping
  • Camping is one way visitors traveling through the Blue Ridge Parkway can spend the night under the stars in one of America’s most beautiful natural settings.
  • Blue Ridge Parkway Directory & Travel Planner
  • The 67th edition of the Blue Ridge Parkway Directory & Travel Planner is your ultimate source for planning a trip to the Blue Ridge Mountains.
  • Hiking Trails
  • A journey on the Blue Ridge Parkway offers motorists spectacular views of Southern Appalachia’s diverse beauty for 469.1 uninterrupted miles.
  • Blooms & Wildlife Watching
  • Don't forget your cameras and binoculars when visiting the Blue Ridge Parkway! Learn when and where to see blooms along your journey.
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