Blue Ridge Parkway
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Highlands NC +

269 Oak Street

Highlands, NC 28741

(866) 240-2064

We are Highlands, North Carolina. At 4,118 feet, we offer breathtaking views yet are amazingly down to earth. We are the ideal mountain town, nestled in nature; we are home not only to black bears, but to the most biodiverse collection of flora and fauna in North America. Our public fountains are waterfalls, our façades are rock faces, and our parks are the best of nature itself. From the top of Sunset Rock our town makes a stunning backdrop for the amazing life we live.

Since 1875 the village of Highlands has served the historic role as the consummate host. We have opened our homes and invited guests to experience the healing embrace of our natural surroundings. From New York to New Orleans, Chicago to Savannah, Highlands remains an escape, a retreat, a refuge. From the dining rooms and spas of our finest hotels to the gamefilled closets of our mountain cabins, Highlands is a special place where families reconnect and everyone we meet is family.

We are a close-knit community that works together toward high standards. Our residents stitch a beautiful and complex quilt from our diverse experiences, but we all share in one thing: our love and passion for this wonderful place. Our people are our stewards and we look out for one another. We believe in the value of arts and culture, of health and nature. We are a welcoming mountain community, a place to call home with caring people that make it impossible to duplicate.

For more information, contact visitor@highlandschamber.org, call toll free 1-866-240-2064, or visit www.highlandschamber.org.

Highlights & Happenings

  • Blue Ridge Music Center
  • The Blue Ridge Music Center is a state-of-the-art performing arts facility built to preserve and promote the historic music of Virginia and the Blue Ridge.
  • Folk Art Center, Milepost 382
  • Open year round, the Folk Art Center on the Blue Ridge Parkway showcases the finest in traditional and contemporary craft of the Southern Appalachians.
  • Julian Price Memorial Park, MP 297
  • Price Park is a haven for relaxation and recreation with the 47-acre Price Lake as its focal point. Visitors enjoy one of the most popular and largest picnic areas on the Parkway, along with camping, boating and fishing on Price Lake, and ample oppor
  • Doughton Park, MP 240
  • The Brinegar Cabin, craft demonstrations, and diverse hiking options and make Doughton Park a must-experience destination along the Parkway.
  • Waterrock Knob, MP 451.2
  • An ideal spot for watching sunrise and sunsets across the rugged mountains, Waterrock Knob Visitor Center sits at almost 6,000 feet elevation.
  • Humpback Rocks, MP 5.8
  • At the northern end of the Blue Ridge Parkway, Humpback Rocks is perhaps the best representation of the varied combination of natural and cultural resources anywhere along the Parkway corridor. Visitors can tour a collection of nineteenth century far
  • Parkway Visitor Center, MP 384
  • Watch an orientation video and learn how to make the most of your visit to the Parkway and region at this visitor center. View exhibits featuring the unique Parkway design and construction, the natural and cultural history, and recreational opportuni
  • Blue Ridge Parkway Directory & Travel Planner
  • The 68th edition of the Blue Ridge Parkway Directory & Travel Planner is your ultimate source for planning a trip to the Blue Ridge Mountains.
  • Hiking Trails
  • A journey on the Blue Ridge Parkway offers motorists spectacular views of Southern Appalachia’s diverse beauty for 469.1 uninterrupted miles.
  • Blooms & Wildlife Watching
  • Don't forget your cameras and binoculars when visiting the Blue Ridge Parkway! Learn when and where to see blooms along your journey.
  • What To Do
  • The Blue Ridge Parkway is more than a road – it is a beautiful journey that entices visitors to explore a 469-mile gateway to America’s rich cultural heritage.
  • Nearby Accommodations
  • Explore the quaint towns and vibrant cities that the Blue Ridge Parkway weaves through, and a variety of lodging choices.
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