About BRPA
Promoting Tourism for more than 60 Years
The Blue Ridge Parkway Association, founded more than 60 years ago, is the officially designated marketing partner of the Blue Ridge Parkway, a majestic highland boulevard that winds through the Blue Ridge Mountains for 469 miles. BRPA is a nonprofit organization comprised of businesses and organizations that serve visitors to the Blue Ridge Parkway and along the scenic corridor of the Shenandoah National Park, the Blue Ridge Parkway, and the Great Smoky Mountains National Park in the tri-state region of Virginia, North Carolina, and Tennessee.
Blue Ridge Parkway Association members work together to offer more than 22 million annual visitors to the Parkway a broad range of family entertainment, recreation, shopping, lodging, dining and support services in communities along the scenic corridor's 469-mile length.
Not affiliated with any government agency and strictly non-political, BRPA is administered by a board of directors who are elected by the membership at the Annual Meeting and serve without remuneration. Members are encouraged to attend all Association meetings.
The Association is financed by membership dues and by extra-lines income received from the Blue Ridge Parkway Directory & Travel Planner. Revenues are put to work directly and indirectly in advertising and promoting the Blue Ridge Parkway and BRPA's member businesses, and in the administration of the organization through its staff.
July 29 - July 31 The story of the remarkable doctors who came into the mountains of WNC bringing medical care, education and economic development to an under-served area.
The North Carolina Arboretum – located at Blue Ridge Parkway Milepost 393!
A family friendly indoor wine tasting event with gourmet food, music, kids activities, local farm produce and the finest wines in the Shenandoah Valley!
A journey on the Blue Ridge Parkway offers motorists spectacular views of Southern Appalachia’s diverse beauty for 469.1 uninterrupted miles.
Camping is one way visitors traveling through the Blue Ridge Parkway can spend the night under the stars in one of America’s most beautiful natural settings.
