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Running on Floyd time… Floyd is as much a state of mind as it is a destination. You can visit us in person or shop our stores online at

Located atop the Blue Ridge Plateau in southwestern Virginia, Floyd County is a haven of natural beauty renowned for our hospitality and for a vibrant culture of music, arts, local foods, wines and spirits, and outdoor adventure.

Along our 40 miles of the Blue Ridge Parkway, explore the historic Mabry Mill, Rocky Knob, Smartview, and Rock Castle Gorge National Recreation Area.

At BRP Milepost 165, head to the Town of Floyd, a key stop on The Crooked Road, Virginia’s Heritage Music Trail – with our celebrated Friday Night Jamboree when streets overflow with musicians. Also enjoy live music from Thursday to Sunday as well as many festivals year-round.

Hike to the panoramic view atop Buffalo Mountain Natural Area Preserve, kayak along the Little River, or enjoy artisan classes at The Floyd Center for the Arts. Let our history take you back to a simpler time of old mills and stone churches.

Shop, dine, wine, explore at sites and shops throughout the county, now from the comfort of your own home at

You just may need to stay awhile – and a variety of unique lodging awaits you.

For more information see or call 540-745-4407.

108 West Main Street
Floyd, VA 24091
Exit at Milepost 165.3